Case Study: Freight Sales Account Executive - Asset Based Carrier & 3PL Brokerage

Background

The client is a greater Chicago asset-based carrier with a fleet of more than 500 trucks on the road and added a freight brokerage division along the way. Its services include dry van, refrigerated shipping, open-deck and heavy haul, dedicated transportation, expedited delivery, truckload and less-than-truckload (LTL), and warehousing. Its equipment includes refrigerated trailers, flatbeds, and step decks for freight such as machinery and oversized equipment.

During discovery, the client expressed that previous recruiting agencies had stopped submitting candidates while the position was still open. The client wanted to invest in developing and growing its sales team and win more business from shippers with refrigerated, open-deck, and heavy-haul freight.

The Freight Sales Account Executive would prospect for new shippers, build and grow direct customer relationships, and work with dispatch and operations to match customer needs with the right equipment and capacity. Hippogriff focused the search on candidates who had won new shipper business and understood how to sell freight services in a business with both company-operated equipment and brokerage capacity.

Solution

  • Hippogriff presented a Director of Sales from an asset-based third-party logistics provider with its own trucking fleet, freight brokerage, and warehousing operations. The provider offered full truckload, LTL, and temperature-controlled transportation.

  • The candidate prospected mid-sized businesses and Fortune 500 companies, grew existing shipper accounts, and pursued new lanes through shipper RFPs.

Results

  • Candidate submitted: June 18, 2026

  • Offer accepted: July 17

  • Start date: August 1st.

Alex Reynolds

Hippogriff Search Partner was founded by Alexander Reynolds, who leads the firm's client relationships and recruiting engagements. Alex works directly with transportation and logistics companies to understand their hiring needs and identify professionals across the U.S. market.

https://www.hippogriff.info
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Case Study: Sales Manager (Non-Asset, NVOCC - Air & Ocean)